POSTED Dec 6

Performance Marketing Manager at Jobbatical

  • Digital Marketing
  • Fulltime
  • Anywhere (100% Remote) Only
Job Description

Jobbatical makes immigration easy, so businesses can hire whoever they want, from wherever they want. Jobbatical today is the go-to immigration partner for tech startups and traditional companies alike. We help clients like N26, Pipedrive and Travelperk to relocate people from dozens of countries.
We are seeking a dynamic and results-driven Performance Marketing Manager to join our team. The ideal candidate will have a strong background in digital marketing, data analysis, and a proven track record of driving measurable growth for a startup with high growth targets.
As the Performance Marketing Manager, you will be responsible for developing and executing strategies to acquire and retain customers, optimize the sales funnel, and maximize revenue.

Main areas of responsibility:

  • Develop and execute the implementation of performance marketing campaigns, with a focus on organic marketing, paid advertising, content marketing, social media marketing,
  • Analyze campaign performance data to identify key trends, insights, and opportunities for improvement.
  • Utilize data-driven decision-making to optimize campaigns and improve overall marketing effectiveness
  • Scale Qualified Inbound and ad generated leads as per the agreed target
  • Execute brand marketing campaigns (in collaboration with relevant internal teams) aimed at increasing brand awareness and engaging with new and existing audiences
  • Conduct A/B testing to identify best performing creatives, copy and channels
  • Continuously testing incremental updates to impact the overall funnel
  • Provide weekly/monthly/quarterly reports on campaign performance, insights and recommendations to senior management

Needed competencies:

  • You are an expert in paid advertising in particular across Linkedin and Google platforms
  • You're able to manage SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.
  • You're highly creative and have experience in identifying target audiences and devising digital campaigns that engage and convert.
  • You can optimize landing pages and user funnels.
  • You are skilled at experimentation.
  • You have a solid knowledge of website analytics tools.
  • You have a working knowledge of Google Ads and social media advertising.
  • You have strong analytical skills coupled with creativity to drive ROI
  • You see exciting marketing possibilities in new technologies and emerging trends.

Knowledge, skills, experience:

  • Bachelor’s degree in Marketing, Performance/Digital Marketing or a related field required
  • At least 3+ years of experience in a Performance/Digital marketing role
  • Technical knowledge of tracking
  • Proven track record of successful performance campaigns.
  • Experience in startup to scale-up is a must.
  • Expertise with SEO and analytical tools for marketers, such as Google Analytics, Google Ads etc
  • Being comfortable with working in a dynamic and diverse remote environment 

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