POSTED Sep 18

Director, Field Marketing at Netskope

  • Digital Marketing
  • Fulltime
  • Anywhere (100% Remote) Only
Job Description

About the position:

We are looking for a Director, Marketing to lead our field marketing team covering the North America (NAM) region. Working closely with the sales and channel leaders for these regions, this person will lead a team to build, own and execute the marketing strategy to support quarterly and yearly sales outcomes.

Responsibilities:

  • Create, own and execute an integrated marketing plan aimed at driving pipeline growth and customer loyalty for the NAM sales teams.
  • Partner with the partner marketing team to create and execute co-marketing programs with strategic partners, including MSSPs, DMRs, VARs, SIs, distributors and technical alliance partners across the region
  • Provide leadership and guidance to a team of regional marketing managers as they build and execute plans for their countries of coverage
  • Partner with product teams on sales and channel enablement strategies for the NAM region
  • Partner with corporate campaigns team to extend global marketing programs to the NAM region and provide regional feedback back to the campaigns team
  • Track program results, measuring program success, and reporting metrics via SFDC
  • Maintain relationships with local marketing vendors and associations
  • Manage lead flow and lead follow up for the region and partner with marketing operations on funnel management
  • Work collaboratively across the marketing organization to drive efficiency, adherence to the brand, and integration of programs
  • Drive executional excellence; able to lead a team to consistently deliver on time and within budget

Requirements:

  • 7+ years of marketing experience, especially focused on driving demand generation initiatives
  • 2+ years of team management experience
  • Deep knowledge of the U.S. and Canadian markets and opening new territories
  • Experience with building and managing marketing plans with channel and tech alliance partners
  • Proficiency with SFDC

Education and Travel:

  • Bachelor’s degree preferred
  • Some travel (25%) required 

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