POSTED Aug 6

Staff Writer at BetterUp

  • Content Copy Writing
  • Fulltime
  • Anywhere (100% Remote) Only
Job Description

Staff Writer

at BetterUp

Anywhere in the U.S. (Remote)

BetterUp is a mobile-based coaching platform that brings personalized professional coaching to employees at all levels. We help managers lead better, teams perform better, and employees thrive personally and inspire professionally. Our mission is to help professionals everywhere pursue their lives with greater clarity, purpose, and passion. Our product was developed by a team of leading behavioral scientists, researchers, and technologists to bring evidence-based learning to professionals everywhere. We’re already transforming the way companies approach talent development at high-performing organizations like Airbnb, Genentech, Mars, LinkedIn, and Workday. Let’s build together!

As a Staff Writer, you will be part of building a compelling blog and content that raises brand awareness and generates leads. You will partner closely with the SEO Content Strategist to create content — including writing blog posts and other articles for our website and social media — that increases traffic to our website as part of our overall SEO strategy. We are looking for a resourceful, experienced Staff Writer who is excited to build a brand identity and voice at a fast-growing, mission-oriented company.

Responsibilities:

  • Write well-researched, and engaging content, blog articles and landing pages for web publication
  • Update existing content for SEO and maintain backlinks to other BU content
  • Work collaboratively with editors and campaign managers to ensure each article is delivered to meet the editorial standard and on time
  • Conduct keyword and competitor research to ensure article titles and content drive traffic
  • Stay current with SEO industry trends and algorithm development to stay within search engine guidelines
  • Develop fluency and expertise in topics related to performance, learning and development, HR and talent management, business needs and outcomes

If you have some or all of the following please apply:

  • Prior experience in content marketing, content growth and SEO writing
  • Excellent verbal and written communication skills
  • Previous B2B enterprise marketing experience, especially in HR technology
  • Experience with website optimization tools and CMS
  • Agile self-starter with ability to think prospectively and identify new opportunities
  • Strong organizational, time management, and analytical skills

Benefits:

At BetterUp, we are committed to living out our mission every day and that starts with providing benefits that allow our employees to care for themselves, support their families, and give back to their community.

  • Access to BetterUp coaching; one for you and one for a friend or family member
  • A competitive compensation plan with opportunity for advancement
  • Full coverage for medical, dental and vision insurance
  • Employer Paid Life, AD&D, STD and LTD insurance
  • Flexible paid time off
  • Per year:
    • 13 paid holidays
    • 4 BetterUp Inner Work days
    • 5 Volunteer Days to give back
    • Learning and Development stipend
  • Holiday charitable contribution of your choice on behalf of BetterUp
  • 401(k) self contribution

BetterUp Inc. provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, disability, genetics, gender, sexual orientation, age, marital status, veteran status. In addition to federal law requirements, BetterUp Inc. complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. 

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