POSTED Feb 14
Lifecycle Marketing Manager at Eden Health
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Title: Lifecycle Marketing Manager
Location: Remote
Type: Full Time
Workplace: remote
Category: CRM & Demand Generation
JobDescription:
About Eden Health
Eden Health is a nationally recognized medical practice on a mission to create a world where every person has a relationship with a trusted healthcare provider. Working with employers across the country, Eden Health offers employees 24/7 digital care, same-day in-person primary care, mental health services, physical therapy, and benefits navigation. The Eden Health team is driven by a patient-centric approach, delivering relationship-based collaborative care. With this model, our clients have healthier workforces, increased productivity, and reduced healthcare costs. We are committed to diversity, equity, and integrity, and our teams reflect this. Our hope at Eden Health is to create an environment where each person can do the best and most important work in their careers.
What you will be doing:
Eden Health is seeking a Lifecycle Marketing Manager to support our Marketing Team in managing member marketing initiatives. In this role, you will be responsible for creating and executing our content marketing strategy to drive awareness and engagement with our key target audiences This role will report to the Director of Lifecycle Marketing and will work closely with the marketing, growth, and customer success teams to communicate our emergent brand and value propositions to our current and future members.
What success looks like:
- Developing and executing the end-to-end CRM strategies to increase member engagement through continual engagement
- Drive Edens email & SMS marketing strategy and execution and partner with the content marketing manager to develop top-notch content
- Optimize Edens automated lifecycle marketing journeys and one-off campaigns across email, SMS, and other CRM channels to increase conversion, utilization, and engagement
- Documenting and analyzing campaign results and making recommendations based on performance insights
- Ensuring QA and quality standards are met across all CRM touchpoints
- Building strong relationships and collaborate with Customer Success, Product, Sales, and Clinical teams
What you will bring
- Minimum of 5 years experience in customer marketing, customer communications, or the customer engagement space (B2B2C preferred)
- A deep understanding of CRM and email automation in Iterable, or similar platforms such as Hubspot, Salesforce Marketing Cloud, or Braze
- Domain expertise in email, SMS marketing, and A/B testing
- Strong analytical skills and comfort with Excel, analytics tools like Ursa, Mode, etc.
- Comfortable working with HTML & CSS as well as drag-and-drop builders such as Stensul
- Comfort with designing email banners (hero images) in Figma or Photoshop is a plus
- Excellent project management and communication skills with the ability to balance rigorous attention to details with swift execution
- A bachelors degree or equivalent
Why Eden Health
- Remote first company and culture
- Series C Healthtech startup with a mission-driven team that’s passionate about helping every person have a relationship with a trusted healthcare provider
- Competitive salary and equity compensation package
- Medical, dental, and vision insurance and commuter benefits
- Learning and development budgets to help you grow and bond with your team
- Positive, inclusive, supportive culture cheering you on your journey
- Strong and quickly growing client base of Americas leading employers
- Featured in Built Ins 2023 100 Best Hybrid Places to Work
- Featured in Forbes list of America’s Best Startup Employers for 2023
The base salary range for this role is $91,200 to $114,000 and is determined based on experience, geography, and qualifications. The base salary is one component of the total compensation package, which includes equity, PTO, and other benefits.
Our systems do not allow offshore access of Protected Health Information; therefore, this role must be performed from the U.S. at all times.While most Eden Health positions are remote-first, we are a company that values building trusted relationships. To achieve this we have programming and events which require us to be in person, including team and company-wide meetings. To ensure everyone’s safety, we require all employees to be fully vaccinated against COVID -19, subject to reasonable accommodations for medical conditions or sincerely held religious beliefs. If you have additional questions, your Talent Partner will be able to answer them.
Eden Health is an equal opportunity employer and encourages all applicants from every background and life experience without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.
Please note: Eden Health interview requests and job offers only originate fromedenhealth.comemail addresses (e.g.jsmith@edenhealth.com).All Eden Health interviews are conducted via Zoom or Google Meet meetings.Eden Health will never ask for bank information (e.g. account and routing number), social security numbers, passwords, or other sensitive information to be delivered via email. If you receive a scam email or wish to report a security issue involving Eden Health, please notify us at:security@edenhealth.com.
#LI-Remote
#BI-Remote
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POSTED June 12
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- The next step for most of our roles is a candidate challenge. This is an evaluation of the skills relevant to be successful in this role and generally takes about an hour to complete.
- Your third conversation allows you the opportunity to meet the team members you might be working with on a daily basis. Here, you’ll be able to ask questions about team processes, workflow, and the employee experience at Feeld.
- We generally make an offer within 2 weeks of our final call, and offer a flexible start date that can begin as early as the next Monday after you sign our offer documentation.
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We understand we're asking you to invest your time and best efforts in our process, and are appreciative of getting the chance to better know who you are as a person and candidate. In return, we’re committed to offering transparent communication and prompt feedback as you navigate this application with us.
To find out more about Feeld, [download our app*](https://feeld.onelink.me/TRZt/cv5g9n74) (available on iOS and Android).*
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POSTED June 12
Marketing Associate at strongDM
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
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What You'll Do:
- Social Media: Assist in the development and execution of social media strategies across various platforms (LinkedIn, Twitter, Facebook, etc.) to increase engagement and followers.
- Content Creation: Collaborate with the marketing team to create compelling content, including blog posts, social media updates, and marketing materials.
- Video Production: Support in creating and editing video content for marketing campaigns, tutorials, and other promotional activities.
- Event Coordination: Assist with the planning and executing of virtual and in-person events, including webinars, conferences, and trade shows, to promote StrongDM's brand and solutions.
- Marketing Analytics & Data Management: Track and report on social media and event performance metrics, providing insights to optimize future marketing strategies. Assist with data cleansing from lead generation programs to ensure speedy follow-up.
Requirements…
- 1-2 years of marketing experience, focusing on social media, content creation, and/or event planning.
- Strong creative skills, with experience in creating and editing video content. Experience using Canva is a plus.
- Excellent written and verbal communication skills.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.A team player mindset, willing to jump in and help wherever needed.
- Passion for technology and a desire to work in a startup environment
Compensation…
- $75,000-$90,000 DOE + equity
- Company-sponsored benefits, including:
- Medical, dental, and vision insurance (free to employees and dependents)
- 401k, HSA, FSA, short/long-term disability coverage, life insurance
- 6 weeks of combined accrued vacation + sick time
- Volunteer days + standard holidays
- 24 weeks paid parental leave for everyone + 1 month transition time back + childcare stipend for first year
- Generous monthly and annual stipend for internet + home office
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- Inflexion AI
- Growth & Digital Marketing Manager (Remote)
Anywhere (100% Remote) Only
Fulltime
- Digital Marketing
POSTED June 12
Growth & Digital Marketing Manager (Remote) at Inflexion AI
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Company Overview:
We are a rapidly growing Australian AI tech startup dedicated to empowering businesses with innovative solutions. We specialize in leveraging artificial intelligence to optimize team collaboration and productivity. Our team is comprised of passionate individuals driven by a shared vision to revolutionize the way teams work together, regardless of geographical location.
Position Overview:
We are seeking an experienced and results-driven Growth & Digital Marketing Manager to join our team on a remote basis, focusing on candidates based in the Philippines, Malaysia or India. As a Growth & Digital Marketing Manager, you will play a pivotal role in driving user acquisition, engagement, and revenue growth through strategic marketing initiatives. This position offers the opportunity to work in a dynamic and collaborative environment, making a significant impact on our company's success.
Responsibilities:
- Develop and execute comprehensive growth strategies to drive user acquisition, activation, retention, and revenue growth, with a focus on handling funnel building end-to-end.
- Manage and optimize performance marketing channels including Facebook, LinkedIn, and Google ads to maximize ROI and achieve growth targets.
- Utilize your presentation skills to effectively communicate marketing strategies, as well as participate in on-camera appearances when needed to represent the company in various forums.
- Create compelling written content and collateral to support marketing initiatives, handling the process end-to-end to ensure alignment with brand messaging and quality standards.
- Conduct in-depth analysis of user data and market trends to identify opportunities for optimization and growth. Implement A/B testing and experimentation methodologies to optimize conversion rates and user engagement.
- Collaborate with cross-functional teams including product development, design, and analytics to align growth initiatives with overall business objectives.
- Stay updated on industry trends and best practices in growth marketing, digital advertising, and AI technology to drive innovation and continuous improvement.
- Track and report on key performance metrics, providing insights and recommendations for future growth initiatives.
Skills and Qualifications:
- Proven experience as a Growth & Digital Marketing Manager or similar role, with a track record of driving significant user growth and revenue expansion.
- Strong expertise in handling funnel building end-to-end, with a deep understanding of user acquisition, activation, retention, and revenue optimization strategies.
- Proficiency in managing and optimizing Facebook, LinkedIn, and Google ads campaigns to achieve performance goals.
- Excellent presentation skills and comfort with on-camera appearances, with the ability to effectively communicate complex ideas and strategies.
- Strong writing skills with the ability to create compelling content and collateral to support marketing initiatives.
- Analytical mindset with the ability to interpret complex data sets and derive actionable insights.
- Experience with marketing automation tools, analytics platforms, and A/B testing methodologies.
- Excellent communication and collaboration skills with the ability to work effectively in a remote team environment.
- Bachelor's degree in marketing, business, or a related field.
Contract Terms:
- Full-time contractor position
- 100% remote work setup
- Independent contractor agreement
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- StyleSeat
- Lifecycle Marketing Specialist
Anywhere (100% Remote) Only
Fulltime
- Digital Marketing
POSTED June 12
Lifecycle Marketing Specialist at StyleSeat
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Lifecycle Marketing Specialist
100% Remote (U.S. Based Only, Select States - See Below)
About the role
SyleSeat is looking for a creative, collaborative, and data-driven lifecycle marketer to help build the core CRM programs that activate, engage and retain the Pro and Client audiences that make StyleSeat THE integral marketing tool for beauty professionals. You will partner across teams to support new product launches, ensure the adoption of existing features, and develop campaigns that increase activity and engagement on our platform. This will include building a strategy that helps continually improve outcomes for StyleSeat, our Pros and their clients, crafting compelling content with our creative team, and developing personalized campaigns with a thorough eye for quality assurance.
What you’ll do
Main Responsibilities:
- Owns the planning, execution and deployment of campaigns (email, SMS, app push notifications) supporting product marketing and audience engagement.
- Defines, tracks, measures, analyzes and reports out on lifecycle communications and presents learnings and insights to team members and stakeholders.
- Optimizes campaign performance through robust test and learn strategies including content, audience segmentation and creative.
- Identifies new opportunities to increase campaign performance and program as a whole.
- Maintains and ensures high levels of data hygiene and integrity with fast-growing, high-volume lists.
- Collaborates and maintains strong relationships with stakeholders both internal (creative, analytics, marketing, planning, etc) and external (platform partners)
- Serves as a subject matter expert on lifecycle marketing and internally shares information on trends and competitor examples in the lifecycle marketing landscape.
- Owns day-to-day email operations (proofing and QA’ing campaigns, launch calendar updates, creating and importing audience segments)
Deliverables
- Own product marketing launch & product adoption support
- Build and deploy campaigns through Braze (our CRM platform)
- Review campaigns before launch with a tight eye for quality assurance
- Analyze and report on campaign deployments
- Identify key learnings and opportunities for optimization
- Measure ability to improve campaign performance
- Drive overall product adoption and engagement with messaging
Success Metrics
- Implementation and measurement of our core product marketing support lifecycle programs as well as the pillars of regular communication, i.e. regular newsletters and ad hoc campaigns.
- Manage stakeholder inputs, building, trafficking and deploying campaigns, analyzing and reporting campaign performance for partners, and recommending optimizations for the lifecycle program.
Who you are
Successful candidates can come from a variety of backgrounds, yet here are some of the critical and nice-to-have experiences we’re looking for:
- 2 –3 years of lifecycle marketing experience
- Experience with Segment and BRAZE
- Demonstrated experience in email marketing, push & SMS
- Strong analytical skills; proficiency in Microsoft Excel
- Experience with HTML and liquid personalization
- Sharp eye for quality assurance
- Very strong communication and team-working skills
- High level of organization coupled with attention to detail
- Interest in learning about marketing financials
- Self-starter who exhibits curiosity
- Ability to prioritize multiple objectives within a fast-paced, changing environment
- Aptitude to think strategically but act tactically
- Confidence in project management and presentation skills
- Experience working directly with stakeholders
Salary Range
Our job titles may span more than one career level. The career level we are targeting for this role has a base pay between $66,200 and $81,700. The actual base pay is dependent upon many factors, such as: training, transferable skills, work experience, business needs and market demands. Base pay ranges are subject to change and may be modified in the future.
Who we are
StyleSeat offers a thoughtfully designed platform for personal service professionals to manage their business by increasing their clientele and easily process payments. We are proud to support entrepreneurs by powering over 200 million personal care appointments totaling over $12B in transactions. We are dedicated to building technology and experiences that deepen relationships between Clients and Professionals.
StyleSeat Values
- Diversity - We celebrate and welcome diversity in backgrounds, experiences, and perspectives. We believe in the importance of creating an inclusive work environment where everyone can thrive.
- Curiosity - We are committed to fostering a culture of learning and growth. We ask questions, challenge assumptions, and explore new ideas.
- Community - We are committed to making a positive impact on each, even when win-win-win scenarios are not always clear or possible in every decision. We strive to find solutions that benefit the community as a whole and drive our shared success.
- Transparency - We are committed to open, honest, and clear communication. We hold ourselves accountable for maintaining the trust of our customers and team.
- Entrepreneurship - We are self-driven big picture thinkers - we move fast and pivot when necessary to achieve our goals.
Applicant Note:
We currently only have business entities established in the below list of states and, thus are unable to consider candidates who live in states not on this list for the time being. **Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
** Arizona*
** Alabama*
** California*
** Colorado*
** Florida*
** Georgia*
** Illinois*
** Indiana*
** Massachusetts*
** Maryland*
** Michigan*
** Nebraska*
** New York*
** New Jersey *
** Ohio*
** Oregon*
** Pennsylvania*
** Washington*
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- Client Accelerators
- Growth Marketing Manager
Anywhere (100% Remote) Only
Fulltime
- Digital Marketing
POSTED June 12
Growth Marketing Manager at Client Accelerators
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Title: Growth Marketing Manager (Remote)
Location: Remote New Jersey, United States
Job Description:
Reports to: CEO
Do you geek out on Media Buying, Creatives, Building Sales Funnels and love driving revenue through direct response marketing?
Would you consider yourself a LEADER of people?
If you’ve built and guided multiple teams, if you have at least 3+ years of experience with Media Buying, Sales Funnel Building, writing world class copy and want to trailblaze and lead a full pod of performance marketers – keep reading.
As our Growth Marketing Manager, you’ll be the CEO of a highly skilled team of digital marketers and the CMO for CA clients, operating from a strong basis of industry knowledge and relational confidence. The Growth Marketing Manager acts as the catalyst for growth of our clients’ businesses. You are excited about the complexities of a business and love identifying solutions to growth problems. Both your team and your clients will look to you to point them in the right direction.
This is a position where you’ll work directly with the CEO on strategizing new sales funnels, writing copy, media buying, and driving ROAS.
Here are all the positions you will need to strategize with, build, lead and grow:
- Media Buyers
- Copywriters
- Videographers
- Business Intelligence
- Account Managers
RESPONSIBILITIES
Leadership – Hiring & Leading Others (Must Have)
This is an absolute must in this position. You need to have hired and built multiple teams. Considering that you will oversee many different roles of our performance marketing, we expect you to develop our current leaders, delegate to them and lead their growth. You will be ultimately accountable for the KPIs and goals of the pod you will be overseeing.
Funnel Strategy & Execution
You will help strategize, develop, & launch new marketing funnels for our top clients (Low Ticket Straight Sale Funnels, Webinar Funnels, Call Funnels, etc..)
You will work with the project manager in the pod to disseminate work to the various members in the pod, in order to fully launch the funnel in our timeline.
Forecasting HR
Assist in forecasting hiring needs for your pod. The GMM is responsible for collaborating with our HR dept. to ensure we are placing appropriate talent in each open role in our performance division, as well as onboarding, and training new Media Buyers properly.
Client Strategy & Quarterly Objectives
We are obsessed with client results, that’s why we need to make sure we’re constantly improving clients metrics. We want to implement monthly/quarterly/annual marketing metric reviews, including but not limited to analysis of campaign performance, lead conversion, customer database growth/quality and pipeline growth
Data-Driven Decision Making
In this company, our entire team is data-driven, we do not make decisions without data to support them. You will monitor key performance indicators of success for your pod, and make adjustments based upon targets.
Creative Ideation & Management
You will work with our copywriters & senior media buyers to ideate & launch hard hitting direct response video ads that drive ROAS.
Media Buying Strategy
You will work with the Senior Media Buyer in the pod to strategize the media buying for every client in the pod on a quarterly, monthly, and annual basis.
RESULTS
These are the results you will be responsible for delivering in this position.
- Hit 95% of Projected Quarterly Bonus For Your Pod
- Own forecasting the quarterly bonus for all of the clients in the pod
- Track and report on the pacing of the bonus weekly
- Achieve 90% of Client’s Growth KPIs
- Own forecasting profit, ROAS, booked calls, & overall spend for current & new clients
- Collaborate with media buyers to strategize and execute growth campaigns for clients.
- Drive initiatives to test new channels and diversify ad spend.
- Ensure timely and efficient optimization based on performance data.
- Ensure Pod Maintains 65% Gross Profit Margin
- Pod must maintain 2x payroll before the bonus
- Ensure all time tracking sheets are submitted by Project Manager weekly
- GMM is the hiring manager for the pod and must make sure the pod has adequate resources to run successfully
- Fully Build Out 1 New Sales Funnel Per Quarter
- Work with team to build out a full funnel for either 1 new client or existing client
- Develop overall strategy, big idea, products, and pricing strategy for funnel
- Ensure all marketing tech is setup correctly and sequences are all built out for the different stages of contacts lifecycle
- Measure and analyze the performance, refining strategies based on outcomes.
Requirements
- Minimum 3 years of experience working in the info product / consulting niche
- A proven track record for scaling consulting / information businesses.
- Experience managing advertising budgets on social media platforms in excess of $50,000 per month.
- Experience with email marketing preferred.
- Experience managing Google/YouTube advertising budgets preferred.
- Minimum 1-year experience managing a team or leading cross-functional projects.
- Agency experience and/or experience in a client-facing role preferred.
- Bachelor’s Degree or similar experience preferred, but not necessary.
- Experience developing a holistic digital growth strategy through a deep understanding of organic and paid revenue sources.
COMMUNICATION EXPECTATIONS
We use Skype internally – it is the go to for any communications
We use Slack for Client Communications
We value over-communication (more context the better)
We value speed in communication (be prompt in responding or provide context as to why you may be slow to respond)
Weekly Full Team Meetings
Daily Stand Ups with Pods
WHO ARE WE?
Client Accelerators is the ‘go to’ company for coaches, consultants, experts, & authors who want to achieve sustained growth through paid acquisition channels like YouTube, Facebook, TikTok & Google.
We were the 207th fastest growing company on the Inc 5000 list last year, and have had record growth for an advertising agency, growing an incredible 2,574% over the past 3 years.
We’ve been able to have this record growth because of the incredible results we’ve been able to get for our clients, which has allowed us to speak on stages all over the world on our strategies & tactics to doubling, tripling or even 10x their profits by working with us.
We take a hands-on approach to growing each client we bring in by scripting all of their creatives, video production, tracking, & running their ads on these channels to hit agreed upon targets.
Our proven approach has allowed us to spend over $150 Million Dollars & generate over $300 Million Dollars in verified sales in the past 5 years. Currently, our company is focused on founder-led businesses across the e-learning, SaaS and service-based internet space.
We believe great people are at the center of every successful business. Employees are provided a full suite of benefits, including competitive compensation, healthcare, unlimited paid time off, and a fully remote working environment. (We also have offices in New Jersey & Florida if you’d prefer to work in-person ).
What makes Client Accelerators so different? For one, our founder, Mike Buontempo is a consultant himself, who has been consulting with different companies & entrepreneurs for the past 13 years.
Our vision is to attract and hire the very best people to help our clients grow profitably and systematically through paid media.
Client Accelerators Core Values
- We are problem solvers: If you spot a problem in our company or a client’s company, provide a solution. There’s millions of problems, and not as many problem solvers, be the solution.
- Open Source Code: We share what’s working with everyone
- Empty The Bucket: Picture this, if you just spent two hours cleaning your car, you put all of the cleaning materials away, but you notice you missed a spot. What do you do? You go back, get everything back out, and complete the job to perfection
- We’re a ‘TEAM’ not a Family: Leaders at CA hire, develop, and cut smartly, so we have Superstars at every position
- Ownership Thinking: Going out of your way to make sure your actions and the actions of your peers are in the best interest of the company
- Being The Best: Mastering your domain so you’re the best in the world at it
Benefits
MEDICAL | Full health, dental, and vision benefits (W2 Employees)
Great career growth opportunity – You’ll be working with ‘A’ players in Operations, Sales, Creative, and Media Buying
Company Leadership Events and Industry Conferences
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- Sporty Group
- Performance Marketing Lead
Anywhere (100% Remote) Only
Fulltime
- Digital Marketing
POSTED June 12
Performance Marketing Lead at Sporty Group
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Title: Performance Marketing Lead
Location: GLOBAL REMOTE
Type: Full-time
Workplace: remote
Category: SPORTY Marketing
Job Description:
Sporty’s sites are some of the most popular on the internet, consistently staying in Alexa’s list of top websites for the countries they operate in.
As the Performance Marketing Lead for the Africa region at Sporty, you will be responsible for developing and executing marketing campaigns that reach and engage our target audience through digital channels. You will work with various internal stakeholders to establish clear and measurable goals, and create strategies to excite and engage customers across the Africa region.
In this role, you will be responsible for driving customer acquisition and retention through digital and some non-digital performance marketing channels, paid social, SEM, display advertising, affiliate marketing and programmatic advertising. This would also include print, broadcast, out-of-home, events, and sponsorships. You are expected to bring a forward-thinking mindset to our marketing department, utilising new methods and technologies to drive innovation and optimise marketing performance.
As a results-driven individual who is passionate about marketing, you must be committed to staying at the forefront of industry trends, building a competitive advantage through intelligent marketing strategies and the use of emerging technologies in the online and offline space.
Responsibilities:
Develop and implement the performance marketing strategy and roadmap, aligning with overall business goals and targets, with a specific focus on African markets.
Lead end-to-end campaign management across various digital marketing channels, including but not limited to SEM, paid social, display advertising, affiliate marketing, and programmatic advertising.
Optimise customer acquisition campaigns to maximise ROI, continuously improving key performance metrics such as CPA, CPL, CTR, conversion rates, and lifetime value.
Analyse campaign data and generate actionable insights to improve performance and drive growth, leveraging tools like Google Analytics, marketing automation platforms, and other relevant reporting tools.
Collaborate with cross-functional teams, including product, analytics, content, and creative, to develop and execute integrated marketing campaigns that deliver impactful results.
Stay updated with industry trends, competitor activities, and regulatory changes affecting the African sports betting landscape, ensuring compliance with relevant laws and regulations.
Monitor and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes.8. Implement A/B testing and other conversion rate optimisation strategies to enhance user experience and drive customer engagement and loyalty.
Build and maintain strong relationships with key advertising partners, agencies, and vendors to drive innovation and identify new growth opportunities.
Provide leadership, mentorship, and guidance to the performance marketing team, fostering a collaborative and results-oriented culture.
Qualifications:
Bachelor’s degree in marketing, business, or a related field. Advanced degree is a plus.
Proven experience (5+ years) in performance marketing, preferably within the online sports betting industry, with a strong understanding of the African markets.
Demonstrated success in driving customer acquisition, conversion, and retention through performance marketing channels, delivering tangible business outcomes
In-depth knowledge of performance marketing platforms and tools, such as Google Ads, Facebook Ads Manager, programmatic platforms, and marketing automation software.
Strong analytical skills, with the ability to interpret data, generate insights, and make data-driven decisions to optimise campaign performance.
Solid understanding of digital marketing best practices, including SEO, SEM, social media, email marketing, and affiliate marketing.
Excellent project management skills, with the ability to manage multiple campaigns simultaneously, meet deadlines, and deliver results in a fast-paced, dynamic environment.
Strong leadership and team management skills, with a track record of effectively leading and developing high-performing teams.
Exceptional communication and interpersonal skills, with the ability to collaborate cross-functionally and build relationships with internal stakeholders and external partners.
Passion for sports and a deep understanding of the African sports betting landscape, including customer preferences, trends, and regulatory considerations.
Benefits
Quarterly and flash bonuses
Flexible working hours
Top-of-the-line equipment
Education allowance
Referral bonuses
28 days paid annual leave
Annual company retreat – we all went to Dubai together in 2023 and have team and organisation retreats planned for 2024!
Highly talented, dependable co-workers in a global, multicultural organisation
Payment via DEEL, a world class online wallet system
Our teams are small enough for you to be impactful
Our business is globally established and successful, offering stability and security to our Team Members
Our Mission
Our mission is to be an everyday entertainment platform for everyone
Our Operating Principles
1. Create Value for Users
2. Act in the Long-Term Interests of Sporty
3. Focus on Product Improvements & Innovation
4. Be Responsible
5. Preserve Integrity & Honesty
6. Respect Confidentiality & Privacy
7. Ensure Stability, Security & Scalability
8. Work Hard with Passion & Pride
Working at Sporty
The top-down mentality at Sporty is high performance based, meaning we trust you to do your job with an emphasis on support to help you achieve, grow and de-block any issues when they’re in your way.
Generally employees can choose their own hours, as long as they are collaborating and doing stand-ups etc. The emphasis is really on results.
As we are a highly structured and established company we are able to offer the security and support of a global business with the allure of a startup environment. Sporty is independently managed and financed, meaning we don’t have arbitrary shareholder or VC targets to cater to.
We literally build, spend and make decisions based on the ethos of building THE best platform of its kind. We are truly a tech company to the core and take excellent care of our Team Members.
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POSTED June 12
Content Marketing Manager at AlpacaDB
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Title: Content Marketing Manager
Location: Global – Remote Anywhere
Job Description:
Who We Are:
Alpaca is a fast-growing series B fintech startup that’s raised over $120 million in funding.
Alpaca is an API-first stock, options and crypto platform that enables developers and businesses across the world to build trading algorithms, applications, and brokerage services.
Our globally distributed team consists of developers, traders, and brokerage specialists, and is backed by a group of prominent investors and highly experienced industry angel investors, including Tribe Capital, Horizon Ventures, Spark Capital, Social Leverage, Elefund, Portag3, and Y Combinator.
And, of course, we are very enthusiastic about open source contributions as well as community building.
The Alpaca Herd (Our Team):
We have 150+ globally distributed (remote) team members who love to have work from their favorite places in the world. We have team members based in the USA, Canada, South Africa, Singapore, Hong Kong, India, Nigeria, Brazil, United Kingdom, and more!
We love candidates who have passion to make a global difference in financial services and technology, by impacting local communities, and becoming a part of our hyper-growth company.
Your Role:
We’re looking for a Content Marketing Manager with a strong project management mindset to execute Alpaca’s developer-first content strategy. This also includes managing our growing contributor network around algorithmic trading, building Fintech apps and our corresponding social platforms.
We want you to be a doer and a quick learner with strong interest in algorithmic trading and/or for-developer tools who can also naturally immerse yourself into existing CMS and social platforms such as Ghost, Reddit, X and LinkedIn.
This role is highly collaborative and in order to succeed, must work cross-functionally across many teams including but not limited to Product, Developer-Experience, Compliance, Design, and more.
Alpaca’s Marketing team is 100% distributed and remote. This role is an individual contributor reporting directly to the Marketing Lead.
Working Timezone Preference: Eastern, North America
Things You Get To Do:
- Content Strategy & Planning
- Collaborate with the marketing and product teams to identify content opportunities and gaps
- Support the development and management of content strategy, content calendars, topic tagging, classification, brand voice and tone
- Explore and implement various content formats, including written articles, case studies, videos, infographics, webinars, and podcasts
- Content Production & Management
- Develop and manage content management strategy, calendar, tagging, classification and platforms
- Work with our OAuth and Developer experience team to write, edit, and publish in-house content
- Project manage article contributions to our /learn and /blog resources page by managing and growing our contributor network
- Liaise and work with writers, editors and other content creators
- SEO & Traffic Generation
- Drive traffic to our website and content properties by understanding SEO, engaging in relevant communities in online platforms, and leveraging topical keywords to build virality around articles
- Experience with SEO content marketing and KPIs is a plus
- Social & Community Engagement
- Own posting and engagement across Alpaca’s social channels
- Engage with relevant communities to promote our content and brand
- Foster relationships with key influencers, partners, and industry experts to amplify content reach
- Building online communities or managing community advocacy programs is a plus
- Metrics and Reporting
- Support Marketing Lead in establishing metrics and key performance indicators around the impact of the content and measure ongoing performance
Who You Are (Must-Haves):
- 3+ years of combined experience in software development and creative and technical content development and/or project management
- Strong interest in algorithmic trading, quants trading, for-developer tools, OS
- Creative problem solver with a passion and knack for finding unique content solutions to meet complex challenges
- Driven by data and the desire to learn, grow and continuously improve
- Team player who thrives in a fast-paced, ever-changing, high-growth
- Excitement about Alpaca and democratizing access to global markets is a huge plus
How We Take Care of You:
- Competitive Salary & Stock Options
- Benefits: Health benefits start on day 1. In the US this includes Medical, Dental, Vision. In Canada, this includes supplemental health care. Internationally, this includes a stipend value to offset medical costs.
- New Hire Home-Office Setup: One-time USD $500
- Monthly Stipend: USD $150 per month via a Brex Card
- Work with awesome hard working people, super smart and cool clients and innovative partners from around the world
Alpaca is proud to be an equal opportunity workplace dedicated to pursuing and hiring a diverse workforce.
Recruitment Privacy Policy
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POSTED June 12
Marketing Specialist at SimSpace
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Marketing Specialist
at SimSpace
Remote – U.S.
Who is SimSpace:
SimSpace launched in 2015 with a singular purpose addressing the most urgent and sophisticated cybersecurity challenges to reduce risk for our most vulnerable and valuable infrastructure. The organizations around the world that we depend on every day to keep our loved ones safe and secure. Our healthcare facilities, schools, financial institutions, transit centers, grocery stores, and workplaces just to name a few. To deliver global resiliency, we provide an elite cyber range platform to curate unassailable cyber defenses, data driven decisions, cutting edge training labs, live attack scenarios, and extensive individual and dynamic team readiness training.
SimSpace works as OneTeam to elevate humanity around the world. We are committed to continuously improving and delivering a cultivated member experience whether that is accomplished through focusing on supporting our clients teams or our own mission driven SimSpacers.
We are an international hybrid, remote, and in-person company headquartered in Boston’s Fort Point in the U.S. If you are interested in elevating the technology and creative solutions necessary to secure and safeguard our future while working alongside others who share your passion for purpose and development, we want to meet you!
Why should you choose a career at SimSpace?
We are an organization that is focused on building our culture and mindfully enhancing our atmosphere everyday which is why we have collaborated on an integral value system. Our governing philosophy of being Human Centered is deeply embedded within our value system. We apply this philosophy to every one of our internal team members, external clients, and their customers.
Our core values:
- Serve to Protect We provide safe space, deliver on the mission, and elevate humanity
- Acquire Understanding We seek and provide clarity 10x, cultivate comprehension, and believe information goes both all ways
- Operate as Innovators We stay curious, practice consistency over intensity, and continue to be the change we need in the world
- Teamwork Without Borders We are never alone, we solve for all, and keep people at the heart of everything we do
We are looking for:
A Marketing Specialist that will bring a passionate and collaborative spirit. A highly motivated communicator experienced with executing marketing strategies, campaigns, and initiatives to promote SimSpaces products and services. This individual will work closely with the Director of Product Marketing and cross-functional teams to ensure the effective communication of our brand message, drive lead generation, and support sales efforts. This role is integral to our global demand generation, pipeline management, and social programs.
What will you be doing as a Marketing Specialist at SimSpace?
- Research, create, write, edit, and update content across various streams, utilizing SEO best practices.
- Proactively take initiative to complete not only the daily responsibilities of the role but also identify and drive continuous improvement opportunities.
- Passionate about developing effective marketing programs to achieve business objectives and authentically engage customers
- Assist in planning and executing webinars, trade shows, and industry events to promote SimSpaces offerings and engage with potential clients.
- Develop and manage digital and social marketing initiatives to enhance campaigns and brand visibility.
- Collaborate with various teams including campaign marketing, product marketing, communications, partners, and sales.
- Provide ongoing monitoring and analysis of digital marketing campaigns to optimize spend and performance.
- Support the development and implementation of analytics processes and platforms.
What are the qualifications to apply? To be successful as a Marketing Specialist, you need:
- A minimum of 2 years of experience in branding, digital marketing, product marketing, social marketing, channel marketing, or related experience.
- Bachelors degree in Marketing, Communications, Business, or a related field or commensurate experience.
- Proven experience in coordinating and managing successful marketing campaigns on Google, LinkedIn, + others.
- Strong understanding of digital marketing channels and tactics, including SEO, PPC, email marketing, and social media.
- To be proficient in digital marketing tools such as HubSpot, WordPress, Adobe Creative Cloud, and Canva.
- To be a strategic thinker with a problem-solving mindset, capable of anticipating challenges and implementing effective solutions.
- To be a highly motivated self-starter that is accepting of other perspectives and operates effectively in a team.
- To have a passion for service, learning, collaboration and growth, offering assistance and support to team members whenever necessary.
- To effectively manage a high level of detail across multiple projects simultaneously.
- To demonstrate flexibility and quickly adapt to changes while maintaining high levels of productivity and effectiveness under pressure.
Nice to have:
- Preferred experience working on enterprise products within Cyber Security, Cloud,SaaS, and on-premises for enterprise companies.
We provide the following:
- Base Salary Range $65,000-$95,000
- Comprehensive benefits package that start on day one
- 401k match with immediate vesting
- Flex time, the time off you need when you need it
- Equity options at hire and potential for additional based on performance
- Generous employee referral bonus program
- Peloton Interactive Wellness Program
SimSpace is an Equal Opportunity Employer:
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.
SimSpace does not and shall not discriminate based on race, color, religion (creed), gender, gender expression and identity, age, national origin (ancestry), disability, marital status, sexual orientation, or military/veteran status, in any of its activities or operations. We are committed to providing an inclusive and welcoming environment for all members of our staff, clients, volunteers, subcontractors, vendors, and clients.
Research shows that women and people from underrepresented groups only apply to jobs if they meet all of the qualifications. However, no one ever meets 100% of the qualifications. SimSpace encourages you to break that statistic and to apply. We look forward to your application!
We also consider qualified applicants regardless of criminal histories, in accordance with applicable law. We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or accommodation due to a disability, please contact careers@simspace.com.
SimSpace does not accept unsolicited resumes from employment agencies.
Actual compensation for the position is based on a variety of factors, including, but not limited to affordability, skills, qualifications and experience, and may vary from the range.
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POSTED June 5
Growth Marketing Manager at Snappy
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Location: US, Remote (East Coast Preferred)
Global Work Environment: Due to Snappy employees being in Tel Aviv, London and across the US, we schedule all company-wide meetings and events in EST. We do our best to respect and accommodate your personal time. You might be expected to work outside of normal working hours from time to time.
Compensation: Transparency is paramount in our compensation structure. Total compensation for this role is market competitive, offering a base salary range of $115,000-$125,000, with an annual target bonus of 10%.
About Us:
Snappy, an award-winning gifting company, is in search of a talented and driven Growth Marketing Manager to join our dynamic team. Reporting directly to the Director of Growth and Customer Marketing, this role is instrumental in spearheading customer acquisition, retention, and revenue growth through innovative marketing strategies. The ideal candidate will have a strong background in B2B SaaS marketing, with expertise in ABM strategies and paid search optimization, coupled with exceptional project management skills, a creative mindset, and a passion for driving results.
You Will:
- Develop and execute comprehensive growth marketing strategies to drive customer acquisition, retention, and revenue growth, with a focus on building pipeline that converts and driving sign-ups that lead to activation.
- Manage all paid campaigns, including paid search, and optimize campaign performance to maximize ROI and contribute directly to revenue generation.
- Utilize ABM platforms and strategies to effectively target and engage key accounts, driving measurable outcomes that align with revenue goals.
- Collaborate with cross-functional teams, including the marketing team, RevOps, GTM, and product teams, to align marketing efforts with sales objectives and revenue targets.
- Implement A/B testing and experimentation to enhance campaign performance and identify growth opportunities that directly impact revenue.
- Analyze campaign data and metrics to evaluate performance, identify trends, and make data-driven decisions that drive revenue growth.
- Conceptualize creative campaign ideas and messaging that resonate with target audiences, leading to increased sign-ups and revenue-generating actions.
- Stay informed of industry trends and best practices in growth marketing, continuously seeking out new strategies and tactics to improve performance and drive revenue growth.
- Manage external agencies and vendors as required to support campaign execution and optimization, ensuring alignment with revenue-focused objectives.
You Have:
- 5+ years of experience in growth marketing or a related field, with a strong emphasis on B2B SaaS.
- Proven success in developing and executing ABM strategies to drive revenue growth.
- Expertise in managing and optimizing paid search campaigns, with a demonstrable track record of delivering measurable results that directly impact revenue.
- Familiarity with HubSpot and ABM platforms.
- Strong project management skills with the ability to manage multiple projects simultaneously and deliver results on time and within budget.
- Creative mindset with a passion for testing and experimentation.
- Excellent analytical skills with the ability to translate data into actionable insights that drive revenue growth.
- Outstanding communication and collaboration skills, with the ability to work effectively across cross-functional teams.
- Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities while focusing on revenue-generating objectives.
Snappy is the award-winning, all-in-one gifting company that spreads joy, shares gratitude, and takes the guesswork out of gifting.
Founded in 2015, Snappy was named one of Inc.’s fastest-growing companies in the Northeast in 2021, 2022, and 2023. Snappy is the trusted gifting and swag partner to over 43% of Fortune 100 companies as well as thousands of individuals who use Snappy for personal gifting. Snappy has sent more than five million gifts worldwide.
Snappy thrives on connecting people and cultivating meaningful relationships through the power of gratitude and gifting. Our recipient-picks experience ensures gift-givers send the perfect gift every time, for everyone, on every occasion.Snappy has been featured on Fortune’s "Best Small & Medium Workplaces," “Best Workplace for Millennials,” and “Best Workplace in Tech” lists.
We've seen firsthand that our unique product and brand experience boosts employee morale, improves performance, and (most importantly!) spreads joy, so, of course, we practice what we preach! Here at Snappy, we believe wholeheartedly in building a culture of appreciation, dedication, and fun. We offer benefits and perks to our employees including but not limited to: Free healthcare, including vision and dental, generous 401k match, flexible PTO, paid family leave, Snappy Summer Fridays (which we enjoy year-round!), Uber credits for food delivery, and Snappy gifts for employee recognition and appreciation.
Snappy's stance on diversity, equity and inclusion, its active focus on give-back programs, and its fundamental mission to spread joy through the power of gifting all lead the way in unlocking the power of human kindness at work.
Information collected and processed as part of your Snappy hiring process, including as part of your Snappy career profile and in any job applications you choose to submit, is subject to Snappy’s California Privacy Notice for Staff Members and Job Applicants.
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- Branching Minds
- Performance Marketing Manager (Fully remote)
Anywhere (100% Remote) Only
Fulltime
- Digital Marketing
11d
POSTED June 5
Performance Marketing Manager (Fully remote) at Branching Minds
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Who We Are & What We Do:
Branching Minds’ mission is to empower all educators to effectively, efficiently, and equitably support the holistic needs of their students; and to create a path to academic and personal success for every learner. Already supporting over 1,500,000 students across 200+ districts from close to 40 states, our vision is to be the most impactful national K12 school district solution for achieving high-fidelity MTSS/RTI; consistently demonstrating our ability to save teachers' planning/documenting time, improve outcomes of our students, and eliminate achievement gaps.
As a startup, we don’t have to play by the rules of traditional organizations. We get to be innovative in the solutions we develop for our partners and the way we conduct our business for ourselves. Branching Minds is also a Benefit corporation. We get to prioritize our mission > profit, and the means of getting there is just as important as the ends. We err towards self-management, transparency, collaboration, initiative, and giving a damn.
If using innovation to reimagine education in service of equity energizes you -- join our team!
The Calling:
An integral part of the marketing team, the Performance Marketing Manager is a highly driven and detail-oriented individual who will support key growth and marketing strategies to acquire leads through digital channels, including website, email, paid ads, and SEO. In partnership with the VP of Marketing, this individual will work closely with sales, product, and cross-functional marketing teams to identify target audiences, create compelling copy and campaigns, and measure the effectiveness of our marketing efforts - ultimately finding the right channels and strategies to increase leads and revenue, and meet team and company goals.
Core responsibilities will include managing the Branching Minds website; developing compelling copy (e.g., for website, email marketing, and ads); and managing all aspects of SEO and paid ads - overall strategy, implementation, spending, and data analysis/reporting. Ideally, this individual will thoughtfully and independently integrate website, paid ads, SEO, and email & content marketing efforts to meet lead generation and pipeline development goals.
What You Will Achieve:
- Develop and implement demand generation strategies and campaigns (events and non-events focused)
- Act as the web manager on the team, owning all website administration (website and landing page development, A/B testing, optimization, user experience, and analytics)
- Develop, implement, iterate, and measure success of paid ads across social media platforms and search engines, in alignment with marketing goals and budget
- Manage all aspects of SEO - implementing best practices, monitoring and reporting on data, and regularly sharing insights with SMEs and content marketing team
- Monitor, analyze, and report on data across demand generation channels, going the extra step to complete root-cause analysis, and keeping the team accountable for making data-informed decisions
- Develop email campaigns using compelling copy and CTAs, and support list segmentation and management as needed
- Continuously experiment and A/B test with content across distribution channels - Website, email, etc.
- Support revenue teams: sales, marketing and customer success event efforts as needed, in service of demand generation, brand awareness, and company goals
- Regular collaboration with content and product marketing teams to develop and design positioning, targeting, messaging and gated content/assets.
- In collaboration with the Revenue Operations Manager, leverage analytic tools during market research to find ways to enhance the company’s marketing ROI.
- Stay on top of the latest trends and emergent issues in our industry (business model changes, new tools, products, and features).
Requirements
Why We Want You:
- Proficiency in crafting concise and compelling copy for websites, ads, and landing pages; adept at distilling complex ideas into clear, engaging messages that drive user engagement and conversion
- Strong understanding of UX and SEO principles and best practices
- Expertise with HubSpot, with certification(s) in HubSpot marketing and/or demand generation
- Experience using attribution tools, analytics tools and heatmaps such as PathFactory, Hotjar and Google Analytics
- Experience with ABM Campaign
Experience and demonstrated success with:
- Optimizing content for search engines, and user/reader intent
- SEO tools (SEMrush, MOZ or other)
- Paid ads for lead generation across social media platforms and Google ads
At least four years of experience in Marketing
Creative thinker with the ability to generate innovative ideas and approaches
Excellent communication and collaboration skills
Ability to manage multiple projects simultaneously and meet deadlines
Lucky Us If You:
(No biggie if you don’t)
- Have a background in K-12 education and MTSS
- Familiarity with educational technology platforms, tools, and products
- Have design skills (Canva or Adobe suite) and can create visual web content
- Experience with the StoryBrand framework
Interview Process:
If we are a match, you can expect a total of 3 steps in the interview process after the initial application:
- 30-minute-1-hour Video/Phone Interview with the VP or Marketing
- 1-hour assignment; optional submission of portfolio and/or work samples
- 60-minute Deep Dive with Marketing team
Benefits
What We Offer You:
Check out our Benefits & Perks
Fully remote!
An awesome, cross-disciplinary, mission-driven team solving meaningful problems that improves the lives of educators and students.
The range of our base salary cash compensation is between $83,000-$97,000. Final offers are determined using multiple factors including experience, level of expertise, and geographic location.
Studies show that women, communities of color, and historically underrepresented individuals tend to hesitate applying for jobs unless they meet all listed qualifications. At Branching Minds, we prioritize cultivating a diverse, inclusive, and supportive culture. Therefore, if you're passionate about the role but your previous experience doesn't perfectly align with every qualification in the job description, we still urge you to apply. You may be a strong fit for this position or other opportunities within our organization.
In Our Own Words, We Are...
Independent, Relaxed, Ownership, Flexibility, Always Learning, Casual, Adaptable, “Best Idea Wins,” Passionate, Dedicated, Very Capable/Competent, Efficient, Communicative, Welcoming, Caring, Scrappy, Friendly, Co-operative, Agile, Supportive, Principle-Driven, Respectful, Practical, Attentive, Funny, Self-Motivated, Silly Parrots.
Our Commitment to Diversity, Equity & Inclusion
At Branching Minds, a diverse, inclusive, and equitable workplace is one where everyone, regardless of their gender, race, ethnicity, national origin, age, sexual orientation or identity, education, professional and life experiences, disabilities, and abilities; feels valued and respected. We are proud to be an equal opportunity employer that is committed to continuing to create a diverse, inclusive, and equitable environment.
Our Commitment to People with Disabilities
Branching Minds is committed to disability inclusion, and to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or accommodation due to a disability, you may contact us at info@branchingminds.com
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POSTED June 5
Influencer Marketing Manager at Mochi Health
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
The Role:
- Work with social media managers to generate social content that will drive communications
- Plan social content and maintain a content calendar
- Monitor and engage in relevant social discussions about our company, competitors, and/or our industry.
- Focus on network-specific distribution and engagement
- Work alongside other marketers and content authors to help distribute content that educates, engages and entertains our audience and supports our marketing goals.
- Explore new ways to engage and identify new social networks to reach our target audiences.
- Track, measure and analyze all initiatives to report on social media traction, progression and impact.
About You:
- 2-4 years' experience in social media management with strong growth results
- Strong experience managing and growing social media communities across multiple platforms (e.g., Instagram, Facebook, TikTok, Pinterest)
- Deep understanding of the unique nuances of each platform and the ability to create engaging and effective content tailored to each audience
- Creative eye towards elevated design, trends, style and color
- Proven ability to collaborate cross-functionally, organized and excellent communicator
- Experience creating engaging organic social media content
- Strong communication and interpersonal skills to build and maintain positive relationships with partners
- Bachelor's Degree in Marketing, Communications or related field
- Bonus: Worked on healthcare related software before or passion for improving healthcare system.
Benefits:
- Medical/Dental/Vision Insurance
- Company Paid Life Insurance
- 401k with Company matching
- Competitive PTO and Company Holidays
- Team lunches to facilitate bonding and connection
- Emphasis on Wellness: Group activities, mindfulness exercises, physical exercise
- Frequent office hangouts and meetups outside of work
Mochi offers a competitive salary, full benefits package, regular work socials and team bonding opportunities.
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- Approveit
- Founding Marketing Manager (Techstars '23)
Anywhere (100% Remote) Only
Fulltime
- Digital Marketing
11d
POSTED June 5
Founding Marketing Manager (Techstars '23) at Approveit
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
About Approveit:
Join one of the most exciting early-stage startups that's changing how teams make decisions! Approveit is a workflow automation platform that helps organizations streamline their approval processes. Our platform integrates seamlessly with popular tools like Slack, MS Teams, ERPs, and task managers, making it easier for teams to manage and approve tasks quickly and efficiently. As proud alumni of the Techstars accelerator program, we have a strong foundation and are rapidly growing our user base. With a 100% customer retention rate, Approveit is set to revolutionize workflow management.
Why Join Us:
- Innovative Product: Be part of a team that's creating a revolutionary solution in the workflow automation space.
- Growth Opportunities: As a founding member of our marketing team, you'll have the chance to shape our marketing strategy and grow with the company.
- Dynamic Environment: Work in a fast-paced, startup environment where your ideas and contributions will make a real impact.
- Collaborative Culture: Join a team that values collaboration, creativity, and continuous learning.
Role Overview:
We are looking for a highly motivated and creative Founding Marketing Manager to lead our marketing efforts. In this role, you will develop and execute strategies to drive brand awareness, customer acquisition, and engagement. You will work closely with the executive team to craft compelling marketing campaigns that highlight the unique value of Approveit.
Key Responsibilities:
- Strategic Planning: Develop and implement comprehensive marketing strategies to drive growth and brand awareness.
- Content Creation: Create engaging content across various channels, including blogs, social media, email, and more.
- Digital Marketing: Manage digital marketing campaigns, including SEO, SEM, social media, and email marketing.
- Brand Development: Build and maintain a strong brand presence in the market.
- Analytics: Monitor and analyze marketing performance metrics to optimize campaigns and strategies.
- Collaboration: Work closely with sales, product, and customer success teams to align marketing efforts with business goals.
Qualifications:
- Experience: 3+ years of experience in marketing, preferably in a startup or tech environment.
- Skills: Strong knowledge of digital marketing, content creation, and brand development.
- Creative Thinking: Ability to think creatively and develop innovative marketing strategies.
- Communication: Excellent written and verbal communication skills.
- Analytical Skills: Proficient in using analytics tools to measure and optimize marketing performance.
- Self-Starter: Highly motivated, self-driven, and able to work independently.
- What We Offer:
Competitive Salary and Equity: We offer a competitive salary and equity in the company.
Ready to join a dynamic and innovative team at Approveit? Apply now and help us change the way companies make decisions!
How to Apply:
Please send your CV, cover letter to serge@approveit.today with CC to dmitry@approveit.today. Subject: "Marketing Manager Role"
We look forward to hearing from you!
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POSTED June 5
Performance Marketing Lead at Sporty Group
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Sporty's sites are some of the most popular on the internet, consistently staying in Alexa's list of top websites for the countries they operate in.
As the Performance Marketing Lead for the Africa region at Sporty, you will be responsible for developing and executing marketing campaigns that reach and engage our target audience through digital channels. You will work with various internal stakeholders to establish clear and measurable goals, and create strategies to excite and engage customers across the Africa region.
In this role, you will be responsible for driving customer acquisition and retention through digital and some non-digital performance marketing channels, paid social, SEM, display advertising, affiliate marketing and programmatic advertising. This would also include print, broadcast, out-of-home, events, and sponsorships. You are expected to bring a forward-thinking mindset to our marketing department, utilising new methods and technologies to drive innovation and optimise marketing performance.
As a results-driven individual who is passionate about marketing, you must be committed to staying at the forefront of industry trends, building a competitive advantage through intelligent marketing strategies and the use of emerging technologies in the online and offline space.
Responsibilities:
Develop and implement the performance marketing strategy and roadmap, aligning with overall business goals and targets, with a specific focus on African markets.
Lead end-to-end campaign management across various digital marketing channels, including but not limited to SEM, paid social, display advertising, affiliate marketing, and programmatic advertising.
Optimise customer acquisition campaigns to maximise ROI, continuously improving key performance metrics such as CPA, CPL, CTR, conversion rates, and lifetime value.
Analyse campaign data and generate actionable insights to improve performance and drive growth, leveraging tools like Google Analytics, marketing automation platforms, and other relevant reporting tools.
Collaborate with cross-functional teams, including product, analytics, content, and creative, to develop and execute integrated marketing campaigns that deliver impactful results.
Stay updated with industry trends, competitor activities, and regulatory changes affecting the African sports betting landscape, ensuring compliance with relevant laws and regulations.
Monitor and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes.8. Implement A/B testing and other conversion rate optimisation strategies to enhance user experience and drive customer engagement and loyalty.
Build and maintain strong relationships with key advertising partners, agencies, and vendors to drive innovation and identify new growth opportunities.
Provide leadership, mentorship, and guidance to the performance marketing team, fostering a collaborative and results-oriented culture.
Qualifications:
Bachelor's degree in marketing, business, or a related field. Advanced degree is a plus.
Proven experience (5+ years) in performance marketing, preferably within the online sports betting industry, with a strong understanding of the African markets.
Demonstrated success in driving customer acquisition, conversion, and retention through performance marketing channels, delivering tangible business outcomes
In-depth knowledge of performance marketing platforms and tools, such as Google Ads, Facebook Ads Manager, programmatic platforms, and marketing automation software.
Strong analytical skills, with the ability to interpret data, generate insights, and make data-driven decisions to optimise campaign performance.
Solid understanding of digital marketing best practices, including SEO, SEM, social media, email marketing, and affiliate marketing.
Excellent project management skills, with the ability to manage multiple campaigns simultaneously, meet deadlines, and deliver results in a fast-paced, dynamic environment.
Strong leadership and team management skills, with a track record of effectively leading and developing high-performing teams.
Exceptional communication and interpersonal skills, with the ability to collaborate cross-functionally and build relationships with internal stakeholders and external partners.
Passion for sports and a deep understanding of the African sports betting landscape, including customer preferences, trends, and regulatory considerations.
Benefits
Quarterly and flash bonuses
Flexible working hours
Top-of-the-line equipment
Education allowance
Referral bonuses
28 days paid annual leave
Annual company retreat - we all went to Dubai together in 2023 and have team and organisation retreats planned for 2024!
Highly talented, dependable co-workers in a global, multicultural organisation
Payment via DEEL, a world class online wallet system
Our teams are small enough for you to be impactful
Our business is globally established and successful, offering stability and security to our Team Members
Our Mission
Our mission is to be an everyday entertainment platform for everyone
Our Operating Principles
- Create Value for Users
- Act in the Long-Term Interests of Sporty
- Focus on Product Improvements & Innovation
- Be Responsible
- Preserve Integrity & Honesty
- Respect Confidentiality & Privacy
- Ensure Stability, Security & Scalability
- Work Hard with Passion & Pride
Working at Sporty
The top-down mentality at Sporty is high performance based, meaning we trust you to do your job with an emphasis on support to help you achieve, grow and de-block any issues when they're in your way.
Generally employees can choose their own hours, as long as they are collaborating and doing stand-ups etc. The emphasis is really on results.
As we are a highly structured and established company we are able to offer the security and support of a global business with the allure of a startup environment. Sporty is independently managed and financed, meaning we don’t have arbitrary shareholder or VC targets to cater to.
We literally build, spend and make decisions based on the ethos of building THE best platform of its kind. We are truly a tech company to the core and take excellent care of our Team Members.
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POSTED June 5
Performance Marketing Lead at Apertum Online
- Digital Marketing
- Fulltime
- Anywhere (100% Remote) Only
Job Description
Sporty's sites are some of the most popular on the internet, consistently staying in Alexa's list of top websites for the countries they operate in.
As the Performance Marketing Lead for the Africa region at Sporty, you will be responsible for developing and executing marketing campaigns that reach and engage our target audience through digital channels. You will work with various internal stakeholders to establish clear and measurable goals, and create strategies to excite and engage customers across the Africa region.
In this role, you will be responsible for driving customer acquisition and retention through digital and some non-digital performance marketing channels, paid social, SEM, display advertising, affiliate marketing and programmatic advertising. This would also include print, broadcast, out-of-home, events, and sponsorships. You are expected to bring a forward-thinking mindset to our marketing department, utilising new methods and technologies to drive innovation and optimise marketing performance.
As a results-driven individual who is passionate about marketing, you must be committed to staying at the forefront of industry trends, building a competitive advantage through intelligent marketing strategies and the use of emerging technologies in the online and offline space.
Responsibilities:
Develop and implement the performance marketing strategy and roadmap, aligning with overall business goals and targets, with a specific focus on African markets.
Lead end-to-end campaign management across various digital marketing channels, including but not limited to SEM, paid social, display advertising, affiliate marketing, and programmatic advertising.
Optimise customer acquisition campaigns to maximise ROI, continuously improving key performance metrics such as CPA, CPL, CTR, conversion rates, and lifetime value.
Analyse campaign data and generate actionable insights to improve performance and drive growth, leveraging tools like Google Analytics, marketing automation platforms, and other relevant reporting tools.
Collaborate with cross-functional teams, including product, analytics, content, and creative, to develop and execute integrated marketing campaigns that deliver impactful results.
Stay updated with industry trends, competitor activities, and regulatory changes affecting the African sports betting landscape, ensuring compliance with relevant laws and regulations.
Monitor and manage marketing budgets effectively, ensuring optimal allocation of resources to achieve desired outcomes.8. Implement A/B testing and other conversion rate optimisation strategies to enhance user experience and drive customer engagement and loyalty.
Build and maintain strong relationships with key advertising partners, agencies, and vendors to drive innovation and identify new growth opportunities.
Provide leadership, mentorship, and guidance to the performance marketing team, fostering a collaborative and results-oriented culture.
Qualifications:
Bachelor's degree in marketing, business, or a related field. Advanced degree is a plus.
Proven experience (5+ years) in performance marketing, preferably within the online sports betting industry, with a strong understanding of the African markets.
Demonstrated success in driving customer acquisition, conversion, and retention through performance marketing channels, delivering tangible business outcomes
In-depth knowledge of performance marketing platforms and tools, such as Google Ads, Facebook Ads Manager, programmatic platforms, and marketing automation software.
Strong analytical skills, with the ability to interpret data, generate insights, and make data-driven decisions to optimise campaign performance.
Solid understanding of digital marketing best practices, including SEO, SEM, social media, email marketing, and affiliate marketing.
Excellent project management skills, with the ability to manage multiple campaigns simultaneously, meet deadlines, and deliver results in a fast-paced, dynamic environment.
Strong leadership and team management skills, with a track record of effectively leading and developing high-performing teams.
Exceptional communication and interpersonal skills, with the ability to collaborate cross-functionally and build relationships with internal stakeholders and external partners.
Passion for sports and a deep understanding of the African sports betting landscape, including customer preferences, trends, and regulatory considerations.
Benefits
Quarterly and flash bonuses
Flexible working hours
Top-of-the-line equipment
Education allowance
Referral bonuses
28 days paid annual leave
Annual company retreat - we all went to Dubai together in 2023 and have team and organisation retreats planned for 2024!
Highly talented, dependable co-workers in a global, multicultural organisation
Payment via DEEL, a world class online wallet system
Our teams are small enough for you to be impactful
Our business is globally established and successful, offering stability and security to our Team Members
Our Mission
Our mission is to be an everyday entertainment platform for everyone
Our Operating Principles
- Create Value for Users
- Act in the Long-Term Interests of Sporty
- Focus on Product Improvements & Innovation
- Be Responsible
- Preserve Integrity & Honesty
- Respect Confidentiality & Privacy
- Ensure Stability, Security & Scalability
- Work Hard with Passion & Pride
Working at Sporty
The top-down mentality at Sporty is high performance based, meaning we trust you to do your job with an emphasis on support to help you achieve, grow and de-block any issues when they're in your way.
Generally employees can choose their own hours, as long as they are collaborating and doing stand-ups etc. The emphasis is really on results.
As we are a highly structured and established company we are able to offer the security and support of a global business with the allure of a startup environment. Sporty is independently managed and financed, meaning we don’t have arbitrary shareholder or VC targets to cater to.
We literally build, spend and make decisions based on the ethos of building THE best platform of its kind. We are truly a tech company to the core and take excellent care of our Team Members.
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