SEO Data Analyst at Klaviyo

  • Seo
  • Fulltime
  • Anywhere (100% Remote) Only
Job Description

Full Job Description

At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you're a close but not exact match with the description, we hope you'll still consider applying.

About the team

The Marketing Team is pretty special—a diverse group of empathetic thinkers, passionate doers, creative strategists, and true originals, all working together to solve interesting problems and connect with online brands from around the world. Together, we help businesses of all sizes build deeper customer relationships, acquire bigger audiences, and use data to fuel amazing experiences.

We're looking for an experienced SEO Data Analyst to join our Performance Marketing Team. An individual who is ready to take on a new challenge. Making sure that the performance team has the data to create an omnichannel vision with SEO as the leading indicator of progress..

How you will make a difference

  • You will report directly to the SEO Director and be responsible for coordinating and implementing data strategies for search engine marketing.
  • Analyze website traffic data, linking structures, codes, and content to be able to make smart recommendations to increase website traffic, the number of quality leads, and conversion rates.
  • Execute tests, collect and analyze data, identify trends and insights to achieve maximum return on investment.
  • Work closely with all facets of the organization including product management, engineering, and creative design to leverage data and analytics to drive decision making for organic search
  • In-depth experience with website analytics tools (e.g. GA, Tableau) to track, report, and analyze impact of SEO work on a regular basis.
  • Have knowledge of website performance (e.g. site architecture, international SEO, internal page-linking) to optimize from a search perspective.
  • Use data mining to extract information from data sets and identify correlations and patterns
  • Help turn data into visuals that understand campaign and tactical performance by organizing and transforming the information into comprehensible structures
  • You'll evangelize the success of the channel to key stakeholders though weekly and monthly reporting for all major metrics, goals, and initiatives

What we're looking for

  • You should be data oriented, possess exceptional attention to detail, and will be able to work and build strong relationships across multi-functional teams (Copy, Brand, Engineering, etc).
  • You'll be the source of truth on all things SEO as well as attribution for other channels and impact of SEO
  • You'll develop a deep understanding about our space, our competition, the Klaviyo platform and will use all of the information to run a full funnel marketing SEO search strategy
  • Self-driver who will work through challenges with a 'can do' attitude
  • 3+ years experience working with popular keyword tools (Google, Conductor, Screaming Frog, Data Studio and Search Console etc.)
  • High-level proficiency with relational databases (e.g., SQL) and statistical analysis/programming languages (e.g., R / Python).
  • High-level proficiency in MS Excel, Tableau, Heap and Google Analytics, and experience with data and website analysis
  • Website Engineering and user experience expertise preferred but not required.

Get to Know Klaviyo

Klaviyo is a world-leading marketing automation platform dedicated to accelerating revenue and customer connection for online businesses. Klaviyo makes it easy to store, access, analyze and use transactional and behavioral data to power highly-targeted customer and prospect communications. The company's hybrid customer-data and marketing-platform model allows companies to grow by fostering direct relationships with customers, without giving up their valuable data to popular big-tech ad platforms. Over 265,000 innovative companies like Unilever, Custom Ink, Living Proof and Huckberry sell more with Klaviyo. Learn more at

If you are a Colorado resident and this role is a remote role, you can receive additional information about the compensation and benefits for this role, which we will provide upon request. Requests can be submitted here. Additional information regarding benefits can be found here.

Klaviyo is committed to diversity and to a policy of equal employment opportunity and non-discrimination. We do not discriminate on the basis of race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, sexual orientation or any other characteristic protected by applicable law. 

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