POSTED Aug 24

Senior SEO Manager (Online/Remote) at American Public Education

  • Seo
  • Fulltime
  • Anywhere (100% Remote) Only
Job Description

Senior SEO Manager

American Public Education, Inc.

The Senior SEO Manager will work to accelerate organic search performance across all search engines. This position will work with the Marketing & Online Presence team to identify and address technical improvements to websites, perform keyword and competitive research to inform our content strategy and implement all onsite SEO efforts across APEI portfolio brands. This person should be an experienced SEO who is on top of the trends, technologies, and strategies that are effective in improving organic search performance.

Responsibilities:

  • Consult with customers to gain an understanding of their business and technical requirements
  • Conduct SEO audits as needed, including measuring keyword positions, search volume and overall site visibility and ranking using defined SEO tools.
  • Develop on-page and off-page recommendations across multiple lines of businesses including metadata, link-building, site speed optimization, content strategy, information architecture, and more.
  • Effectively balance the SEO to align brand and business strategies with performance and optimization goals.
  • Manage internal teams to set priorities and drive on-site optimization and performance.
  • Oversight and management of all SEO resources as applicable to technical/site architecture attributes, content optimization, link acquisition/management and mobile presence.
  • Mentor other marketing professionals
  • Remains up-to-date on emerging SEO trends and technologies, and help identify new and innovative ways to promote the university and other APEI clients

Requirements:

  • 5+ years’ practical experience in global SEO environment
  • 2+ years’ managerial experience
  • Local SEO experience is a must
  • High School Diploma or equivalent is required
  • Use Google Analytics, Google Search Console, Ahrefs, SEM Rush, Local Viking, Google Analytics, PageSpeedInsights, Screaming Frog, and other SEO tools to ID trends, track performance, share wins, perform case studies, and find ways to iterate on successes
  • Stay abreast of changes in the online SEO environment to serve the objectives of the organization best and adjusts plans accordingly
  • Highly skilled in Microsoft (Excel, Word, Powerpoint)
  • Excellent written and verbal communication skills.
  • Must be able to demonstrate resourcefulness, motivation, and initiative
  • Outstanding follow-up, organization, and planning skills.
  • Fundamental understanding of HTML, CSS, Python, and JavaScript.
  • Ability to work independently and as part of a team

Colorado Pay Law/NYC Pay Transparency Law

If you are a Colorado or New York City resident and this role is available in Colorado, New York City or remote, you may be eligible to receive additional information about the compensation and benefits for this role, which we will provide upon request. Please send an email to recruiting@apei.com

About Us:

Online, on campus and in the workplace, we provide education and training to our country’s heroes – military service members, veterans, nurses and motivated professionals that want to make a difference. American Public Education, Inc. is a mission-driven provider of higher education to working adults with a proud history of serving the military, public service and nursing communities through American Public University System (APUS) and Hondros College of Nursing (HCON).

It is the policy of American Public University System (APUS) and American Public Education, Inc. (APEI) to afford equal opportunity to all qualified persons. We treat all qualified individuals equally as to their recruitment, hiring, assignments, advancements, compensation, and all other terms and conditions of employment. of American Public University System (APUS) does not discriminate on the basis of race, color, religion, creed, sex, age, national origin, sexual orientation, or physical, mental, or sensory disability, or any other characteristic protected by law. 

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American Public Education

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